is stepping into stay sports activities streaming, however it’s not shelling out a whole bunch of thousands and thousands of {dollars} on NFL video games, Method 1 races or the English Premier League fairly but. The corporate’s is that options athletes from its .
The Netflix Cup will see 4 pairs of Method 1 drivers and PGA Tour golfers pairing up in a match play match that can happen in Las Vegas. You’ll watch the occasion beginning at 6PM ET on Tuesday, November 14 — just some days earlier than F1’s inaugural Las Vegas Grand Prix.
As issues stand, The Netflix Cup is ready to characteristic F1 drivers Alex Albon, Pierre Gasly, Lando Norris and Carlos Sainz. The golf professionals who’ve lined up to participate are Rickie Fowler, Max Homa, Collin Morikawa and Justin Thomas. The match will see the pro-am pairs play an eight-hole match. The highest two groups will duke it out on a remaining gap to try to win the Netflix Cup.
“The continued success of Drive to Survive has performed a big position within the progress of Method 1 within the US, which has finally led to the addition of a 3rd American race,” Emily Prazer, chief industrial officer of Las Vegas Grand Prix, Inc, stated in an announcement. “It’s solely becoming that we kick off our inaugural race weekend with a enjoyable occasion that may be streamed by F1 and PGA Tour followers across the globe.”
This can be a logical method for Netflix to dip its toes into stay sports activities streaming. It implies that the corporate would not have to right away snap up costly rights to high-profile leagues (lots of which anyway) or to showcase lower-tier sports activities.
It is also one other instance of Netflix’s cross-branding coming to the forefront. The corporate is inserting extra focus by itself properties with issues like sequence and that can characteristic an impediment course primarily based on its largest hit so far. Netflix can be stated to be of its exhibits and films, similar to Extraction and Black Mirror.
Netflix’s first livestreamed occasion was . Nonetheless, the corporate with its second deliberate livestream, a Love is Blind forged reunion. The corporate as an alternative filmed the reunion and uploaded it to the platform as shortly because it might. Netflix will likely be hoping issues go extra easily this time round.
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