June 13, 2024

LinkedIn is including a brand new, AI-powered perk for its premium subscribers: a built-in job coach that makes use of AI and LinkedIn knowledge to assist job seekers discover, analysis and apply for roles. The brand new characteristic arrives as the corporate introduced its consumer base has grown to 1 billion members because it appears to be like to ramp up its funding in AI-driven options.

The Microsoft-owned firm has more and more been experimenting with AI options for its paying members. Earlier this yr, it launched the power to make use of generative AI higher profile descriptions and messages to . However the newest AI perks goal to supply an much more customized expertise.

For now, essentially the most distinguished characteristic for job seekers will likely be AI-generated insights alongside every job posting. The instrument may also help summarize prolonged job descriptions and weigh in on whether or not the function is an efficient match for a consumer based mostly on the contents of their LinkedIn profile. For instance, it may well spotlight particular work experiences customers’ could wish to emphasize of their software and supply recommendations on enhance their LinkedIn profile to look extra enticing to hiring managers.

LinkedIn's new AI job coach.


As a result of LinkedIn is in a position to attract on its huge trove of profession knowledge, the ideas it’s in a position to present are far more customized than what you’d doubtless get for those who had been to ask different generative AI companies for suggestions, says LinkedIn product supervisor Rohan Rajiv. “That is made potential by generative AI, but additionally the datasets that deliver all of this collectively,” Rajiv tells Engadget. “It is your profile, your connections, and all of this that primarily may also help you progress your job search ahead.”

For now, it’s nonetheless early days for the characteristic which is launching in beta to a restricted set of LinkedIn Premium subscribers. However the firm has signaled it intends to make AI a central a part of its service going ahead. “At this time marks the start of a brand new journey, one the place the facility of AI is your ally in each profession query and resolution,” LinkedIn’s Chief Product Officer, Tomer Cohen, wrote in a weblog put up.

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