December 5, 2023

Instagram is testing a sticker creation characteristic that may let customers make customized stickers from their very own images — and different customers’, in some circumstances — and pop them into Reels or Tales. Whereas Meta has been going all in on prompt-based, AI-generated stickers currently, this instrument is one thing a lot less complicated. It’ll simply choose the topic of a photograph and take away the background, making a free-floating sticker that may be positioned over different content material.

Adam Mosseri/ Instagram

Adam Mosseri gave a quick demonstration of the way it’ll work in a video shared to his broadcast channel. He additionally stated that, along with creating stickers from images saved in your cellphone, customers will be capable of make them from “eligible photographs you see on Instagram.” Mosseri didn’t share any additional particulars on that, however it suggests customers will be capable of choose in to creating their photos stickerable.

It’s nonetheless only a check and hasn’t rolled out to all customers, so we’ll see what that truly appears like in time. The platform final week began testing a brand new polling characteristic, too, which is able to present up within the feedback part below feed posts.

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